Connecting Brands with Culture
As well as being the UK's first Afro beauty co-working space & concept store, we use our expertise to help forward-thinking brands authentically connect with the diverse audiences through real community, creativity, and cultural fluency.
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70+
diverse stylists in our network -
180+
Black beauty brands & creatives -
75k+
organic engagement from single campaigns -
£4.5bn
untapped from multi-ethnic beauty consumers
Vendor Curation • Content Production • Cultural Consultation • Event Activations
Unlock the Power of Diverse Beauty
We help brands connect meaningfully with diverse beauty consumers - a community that spends 5x more on hair and beauty, yet remains deeply overlooked.
Discover how we can help you tap into this untapped market:
Need a stylist for your next shoot or event?
We connect you to a vetted network of 70+Afro hairstylists, MUAs, and beauty pros across the UK. Whether you’re producing editorial shoots, ad campaigns, red carpet events or runway shows - we’ve got the right talent, right away.
Trusted by Brands Who Care About Culture
We’ve partnered with brands who share our mission of diversity,
authenticity, and community-first storytelling.
Ready to collaborate?
